Monday, September 15, 2014

Product Review: JJ Cole Satchel Diaper Bag

In my pre-baby life, I admit I had a bit of an addiction to purses.  Now, as a mother of two, purses for me have been replaced by diapers and toys for them.  So I set out to satisfy my cravings for new accessories by finding stylish everyday baby items.

First up....the diaper bag!

These days when it comes to choosing a diaper bag, for a lot of moms, style can be just as important  a feature as function.  It is quite a nuisance to carry both a regular purse, AND a diaper bag on every outing with the littles.  Luckily, the diaper bag is becoming increasingly more fashionable, which helps with the transition to carrying just one bag.

My favorite diaper bag is actually the one I purchased a few years ago not long after my daughter was born.  It's the JJ Cole Satchel Bag in Stone Arbor.  I decided to feature this bag here because to this day, this item is one of my top two "pinned" items from my Pinterest Account.  And it still consistently gets repinned today.  Moms clearly love this bag!


As a marketer, I appreciate how the bag is showcased in their promo photo and I admit that this photo was actually the first thing that drew me to this bag. :)  I love the way the woman is styled, and I absolutely love the little girl. Everything about her is adorable; her hairstyle, expression, trendy outfit, and too-cute silver sandals.  This bag is meant for the stylish mother/daughter duo.

Besides being pretty, this bag is also very practical.  It has the following features:
- 2 bottle pockets on each end
- 2 outside zipper pockets for small items like keys or lipgloss
- 4 outside pockets for mommy items like your wallet, phone, sunglasses, etc.
- 4 internal pockets for diapers, wipes, etc.
- coordinating changing pad
- removable padded shoulder strap
- roomy interior for baby essentials


It's the perfect combination of functional and fashionable!


xo,
Carly

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